admin | joulu 11, 2018 | Account Based Marketing, In English
Long-term co-operation between Tieto and Funnel led to the development of an Account Based Marketing (ABM) model. It was first piloted with one specific customer and later implemented on a wider scope. This new approach gives Tieto the opportunity to act on the...
admin | huhti 13, 2018 | Account Management, In English, Win & Loss -analyysi
Co-operation Initiated by Loss Analysis Listening to the customer and identifying individual needs is at the core of operations at Finnish scaffolding supplier Telinekataja. Obtaining increased customer understanding after a lost tender was the reason why the...
admin | loka 23, 2017 | In English
Metsä Wood customer experience (CX) research is an on-going year around process. It supports customer relationship management, sales and business development all at the same time. Funnel customized the interview content carefully taking into account Metsä Wood’s...
admin | loka 17, 2017 | In English, Liiketoiminnan kehittäminen, Message House, Myynnillisyys, Myynnin valmennus, Myyntiviesti
Funnel has partnered with Finanssi-Kontio helping to define sales structure and processes. Special emphasis has been put to ensure a good roll out of the new working methods and usage of practical tools. Project managers and System architects have gotten better...
admin | syys 11, 2017 | In English
Hanki uusia asiakkaita vahvista nykyisiä asiakkuuksiasi After Minna Ruusuvuori started as Attido’s new Customer Experience Director, it was atAttido’s interest to find out the exact state of the customer relationships. Attido’s aimwas not only to find out the...
admin | elo 9, 2017 | Account Management, In English
Funnel carried out a survey to find out the current state of customer experienceamong Granlund’s customers. The key accounts were interviewed and part of the customers were also given the opportunity to provide feedback through an online form. The script was created...
