Making a difference with customer insight
Funnel is a research and consulting company of B2B market and customer insight. As our customer, we provide you with specific information and insight on your own current and potential customers as well as on the market, networks and ecosystems.
Our insight and analysis enables customers spot new business opportunities, create or increase competitive advance, differentiate themselves on the market, or build segments and develop services based on their customers’ motives.
B2B Market Research
We help businesses to increase and update their insight on markets and customers. Funnel’s B2B market research’s increase our customers’ expertise and insight on their markets, helps generate sales and marketing content and provide more value to their customers. To research very precise and narrow themes we conduct a B2B market study. For insight on deeper and broader themes, we conduct a B2B market listening.
Expanding and developing B2B accounts
We help B2B account growth by equipping KAMs and sales teams recognize, influence, convince, and stand out among decision makers. We generate valuable customer insight on decision makers and their motives and companies strategic development programs. Our services include B2B customer listening, win/loss analysis, sales training and consulting, and Account Based Insight & Marketing.
B2B Customer Experience
We offer quality B2B customer experience services by measuring, listening, and combining insight from many fields of business. Based on the insight, we provide high quality reports and consulting. We measure your customer experience continuously to bring you and your customers closer together. We also conduct B2B customer listenings using qualitative interviews to generate insight on large accounts.
Consulting
Our passion is to generate insight and use it to develop our customers’ businesses. We train our customers’ sales teams and help them craft and clarify their value propositions and sales messages. We also help design and develop new businesses, processes, and services. We enable our customers competitive advantage and help them stand out in their markets. We also work with networks and ecosystems to serve customers.
B2B Market Research
We help businesses to increase and update their insight on markets and ustomers. Funnel’s B2B market research’s increase our customers’ expertise and insight on their markets, as well as generate sales and marketing content, and add value to their customers. To research very precise and narrow themes, we conduct a B2B market study. For insight on deeper and broader themes, we conduct a B2B market listening.
Growing B2B accounts
We help B2B account growth by equipping KAM’s and sales teams to recognize, influence, convince, and stand out among decision makers. We generate valuable customer insight on decision makers and their motives and companies strategic development programs. Our services include B2B customer listening, win/loss analysis, sales training and consulting, and Account Based Insight & Marketing.
B2B Customer Experience
We offer quality B2B customer experience services by measuring, listening, and combining insight from many fields of business. Based on the insight, we provide high quality reports and consulting. We measure your customer experience continuously to bring you and your customers closer together. We also conduct B2B customer listening, where qualitative interviews help generate insight on large accounts.
Consulting
Our passion is to generate insight and use it to develop our customers’ businesses. We train our customers’ sales teams and help them craft and clarify their value propositions and sales messages. We also help design and develop new businesses, processes, and services. With us, our customers find competitive advantage and stand out in their markets. To serve our customers we also use networks and ecosystems.
Mika Rautiainen
CEO, Founder
Want to know how to measure and improve customer experience in your business? Contact us!
+358 40 520 0301
Interested? Contact us!
Some of our customers
We have gotten the baseline and now we follow the trends as the metrics are integrated when setting new targets. Overall, the results are shared and widely used in our organisation.